PROJECT MANAGEMENT & CONSULTING FOR RETAIL | AUTOMOTIVE
As an experienced, ISO-certified trainer with a focus on retail and automotive, I support companies in creating exceptional guest and customer experiences that leave a lasting impression.
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At the core of my work is my 5-star employee training: I empower teams to create memorable experiences that build long-term customer loyalty. With a strong focus on service quality, emotion, and “attention to detail,” every interaction becomes a consistent and authentic brand experience at the highest level.
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I combine this training with clear process optimization and manage transformation and showroom projects efficiently and in line with brand standards—from initial planning through to final implementation, in close collaboration with all internal and external partners.
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Working alongside experienced retail architects who have delivered numerous successful concepts, I provide a holistic approach to every project. The focus lies on design, as well as the consistent development and execution of a strong corporate identity to bring brands to life.
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In addition, I offer visual merchandising training with a strong focus on “attention to detail” to ensure a perfectly rounded overall experience.
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Your Journey. My Commitment.
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Fabian Platt
Schedule a free initial consultation, and together we can determine whether I am the right partner for your project.
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Whether it’s transformation projects with predefined processes and standards, or a complete redesign and optimization of your workflows, I provide tailored support.
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My services are fully adaptable and can be customized to meet your specific needs.

Services
Project Managemant & Consulting
Holistic approach to unique customer experiences
About Me
With over 20 years of experience in the retail, automotive, hotel, and tourism industries, I offer deep expertise and a strong passion for the entire customer journey. Becoming a Freelance Project Manager & Customer Journey Consultant was the natural next step in my mission to help companies create unforgettable and seamless guest and customer experiences.
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I completed my studies in Business Administration with a focus on Innovation Management in Hotel and Tourism at the University of Applied Sciences in Salzburg. Additionally, I hold a diploma in Interior Design and I am experienced as a business trainer.
I have demonstrated my expertise in renowned companies such as BMW Group Central- and Southerneastern Europe. There, I was responsible for the rollout of the new retail concept (Retail.Next). This included implementing a new showroom design combined with new roles and processes, as well as creating and launching a consulting concept that transforms customer encounters into a unique premium experience.
Another valuable chapter in my career was my consulting role at Booking.com, where I supported numerous premium and luxury hotels and apartment operators across Austria for over seven years during the transformation of their online sales channels. Prior to that, I held management positions in international hotel groups including Kempinski Hotels & Resorts and Motel One. Furthermore, I built the Customer Success team at PlanRadar and served as Head of Customer Success, driving customer-centric growth as increased customer satisfaction while reducing the churn rate.
Fabian Platt


References
Mr. Platt possessed excellent, comprehensive, always well-founded and cross-task expertise. We are pleased to confirm his extraordinary attention for detail by implementing the new showroom concept at BMW and MINI. We especially want to thank Fabian Platt for initiating the implementation of the best-rated Retail.Next lighthouse Project in Austria, in cooperation with the Austrian Dealer Development Team, which received an outstanding score of 4.9 out of 5. Your vision, commitment, and drive have set new standards.
BMW Group
Central Southeastern Europe
Booking.com
With extensive experience in leading, motivating, and developing teams, as well as in strategic process optimization, Fabian was responsible for all operational and commercial activities in the Partner Services division in Austria. A particular focus was placed on the strategic management of hotel partners and the continuous improvement of business processes. Additionally, he led projects and training initiatives, establishing sustainable partnerships while ensuring operational excellence.
Motel One Hotels
A key focus of Mr. Platt was the consistent implementation of standards and the optimization of Front Office processes. With his structured and analytical approach, he identified improvement opportunities and implemented them successfully. He also oversaw staff training, coaching, and onboarding, resulting in measurable increases in guest satisfaction and internal efficiency.
Kempinski
Hotels & Resorts
During his tenure at Kempinski Hotel Shenzhen, China, Fabian Platt developed targeted training concepts to ensure 5-star service standards and was actively involved in optimizing operational processes across the entire hotel. His contributions ranged from employee training and menu development to quality control in daily operations.
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